The Doctor Profiles section helps doctors communicate the characteristics that make their dental practice different from other dentists in their market," said dental marketing expert Jim Du Molin, founder of Internet Dental Alliance, Inc. "It's a powerful lead conversion tool that helps new patients feel more comfortable with making an appointment online. In addition to including images of themselves and their dental teams, doctors can emphasize the information they feel is most important to their markets: their philosophies, their approaches to dentistry and educational information about the kinds of services they offer, such as family dentistry, root canals, dental implant surgery, braces for adults, conscious sedation dentistry or wisdom teeth extraction. Every IDA New Patient Marketing Portal includes hundreds of pages that can be customized and optimized with geographic keywords and market information for each dental office in a practice," said Jim Du Molin, dental practice consultant and founder of Internet Dental Alliance, Inc. "Our unique LeadFire technology allows dentists to geo-target their websites, and get them up and running quickly, without the need for complicated publishing software.
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